Franka Robotics

Engineering excellence – translated into a brand with structure and scale.

Introduction & Our Approach

Franka Robotics designs and builds AI-powered robots for research and industry — collaborative, precise, and globally deployed. What they needed was a structured brand foundation to match their technical leadership and international momentum. We supported Franka across every layer – from brand strategy to product launch.

• Development of a modular brand guide for digital, print, and spatial use,

• Design and implementation of key touchpoints: landing pages, flyers, business cards, webinar materials, and a custom partner award,

• Concept and design of a complete trade fair presence – from backdrop systems to table branding,

• Strategic and creative support for two product launches – including story, key visuals, and dedicated landing pages,

• Performance-driven lead generation on Meta, tailored to the research community.

The Result

Ad Spend: €2,940 | CPL: €7 | Impressions: 60,000 | Leads: 420 The result: a brand system that brings clarity and consistency — from launch campaign to global robotics stage.