Holger Lippmann

Generative art as NFTs

Introduction

Holger Lippmann is a pioneer of generative art, his medium: the computer. For the last twenty years, the former master student and lecturer at Art Academy, Dresden, has been coding, programming and creating digital and generative art, mainly working with processing and p5js. 

Approach

Given the developments in the digital art market in recent years, it is self-evident that the artist now offers his digital art as NFTs. In co-operation with Metadibs, the Moby Digg team provides support in the development and implementation of Holger Lippmann’s NFT projects.

Outcome

For the development of several NFT drops, a restrained website has been designed that leaves plenty of space for the colorful artworks. The clear structure allows users to easily find their way around, putting the important information in the foreground alongside the art.

Moby Digg and Metadibs designed a captivating lore, developed a comprehensive marketing strategy to build a vital and engaging community, and implemented all digital artworks on the Cardano blockchain, one of the most environmentally friendly blockchains.