Heitsch Gallery

The rebranding of the gallery website puts the focus on the artists and their works through a clear design language. Visit website ↗

Introduction

Since 1994, Heitsch Gallery has been presenting contemporary works by internationally renowned artists in the heart of Munich. Op-Art in discourse with art history, sculptural works and figurative painting. Heitsch Gallery is present at art fairs all over the world, offering a stage to emerging as well as established artists.

Challenge

The art market is in constant change. To meet these challenges in the future, gallery owner Jörg Heitsch turned to the Moby Digg design team for a new online presence.

Outcome

The rebranding of the website impresses with a clear design. A restrained design puts the focus on the artworks and artists. Navigation and information are kept simple and elegant. The newly integrated online store offers customers the direct purchase of exclusive small editions of the gallery’s artists.